GlobeInvestorGold

With the resources to arm affluent and paying subscribers with the tools they need to make well-informed decisions, GlobeInvestorGold.com engages those in-the-know in a dynamic, essential site. GlobeInvestorGold.com serves a paid subscriber audience with up-to-the minute market insights, historical data, tutorials and trusted Globe and Mail columns. The site attracts a discerning investment audience, who learn, manage and build their holdings through a site that has earned a high level of trust and loyalty. Globe Investor Gold at a Glace- instantly track gains; losses; ROI daily, monthly, and year-to-date, GOLD Tracker: Watch BNN.ca plus charts, alerts and portfolio in the same window, breaking news from Thomson Reuters, The Globe and Mail, Dow Jones, all North American newswires, and streaming video from BNN – the Business News Network, exclusive advice from leading Canadian experts and columnists – including Rob Carrick and Linda Nazareth, instant alerts via e-mail, wireless and PDA, charting and screening tools, over 20 years of historical data on stocks, bonds, funds and options. With a wealth of exclusive features and tools, globeinvestorgold.com is the site of choice for Canada's discriminating investors. As paying subscribers, they naturally place a higher premium on the material they find here than they do on information that's freely available. With its content held in such high esteem, it's no surprise that globeinvestorgold.com's ads are equally valued and appreciated. Surrounded by exclusive columnists, expert advice, powerful tools and streaming data, advertising on globeinvestorgold.com has its intrinsic credibility and authority enhanced thanks to a "halo effect" few other sites can confer. Reach sophisticated consumers who have a high degree of financial literacy. Like its sister sites globeinvestor.com and globefund.com, globeinvestorgold.com is now part of the larger umbrella site ReportonBusiness.com. Reaching paid, affluent, active investor audience.
21% Earn more than $150,000 annually
28% Earn $100,000 - $150,000
51% Earn $50,000 - $100,000
Subscribers to globeinvestorgold.com have very large portfolios. In fact, more than 35% have investment portfolios valued at $500,000 or more.
Approx Size of Investment Portfolio
37% $500,000 or More
24% $250,000 - $499,999
20% $100,000 - $249,999
11% $50,000 - $99,999
4% $25,000 - $49,999
2% $10,000 - $24,999
2% Less than $10,000
Frequency of Site Use
51% More than once a day
16% Once a day
21% Two to six times a week
6% Once a week
1% Once a month
2% Less than once a month
80% Of subscriber were very likey or likely to subscribe again (22,000 subs)
85% Of subscribers visit this site at least once a day
* Approx Size of Investment Portfolio - including RRSPs, excluding the value of respondents' homes and vacation property