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Healthline

Reaches 42,000,000 People per Month

Healthline Media, Inc. is an American website and provider of health information headquartered in San Francisco, California. It was founded in 1999, relaunched in 2006, and established as a standalone entity in January 2016. Healthline has been ranked towards the middle of top-ranking health information websites. A study of top-ranking health websites published in 2021 evaluated its quality as "good", compared to MedlinePlus's "excellent" scores and Medical News Today's "fair/good" ranking. A 2020 study of readability ranked Healthline the second least-readable (highest education level required) among the top five Google results for information about phenylketonuria, excluding Wikipedia. Healthline Media runs healthline.com, which publishes health and wellness information. It also has provided health content to third party websites. In 2010, Healthline Media signed an agreement to provide medical and health-related content to Yahoo! Health. Other partners have included AARP.com, The Dr. Oz Show web site, and Aetna. Healthline Media was founded in 1999 by endocrine specialist James Norman as YourDoctor.com. In 2006, the company re-launched as Healthline Networks. In 2011, Healthline was reported to be losing money because it was licensing its content from others. The company invested $1 million to develop its own content. By 2013, it had over $21 million in revenue and 105 employees, with offices in New York City and San Francisco. Deloitte ranked Healthline Media as one of the top 500 fastest-growing technology companies in North America from 2010 to 2013. In January 2016, Healthline raised $95 million in growth equity financing through Summit Partners. Under the terms of the agreement, Healthline's media business was established as a standalone entity with David Kopp as CEO. The firm acquired the health news website Medical News Today and reference website MediLexicon in May 2016. In July 2019, Healthline was acquired by Red Ventures. In August 2020, Healthline acquired Psych Central.

Categories: A.D.D., Arthritis, Asthma, Bipolar Disorder, Brain Tumor, Cancer, Cholesterol, Dental Care, Depression, Dermatology, Diabetes, Exercise, Family & Parenting, Food & Drink, GERD/Acid Reflux, Headaches/Migraines, Health & Fitness, Health/LowFat Cooking, Heart Disease, Men's Health, Nutrition, Panic/Anxiety Disorders, Pregnancy, Senior Health, Sexuality, Sleep Disorders, Smoking Cessation, Technology & Computing, Web Search, Women's Health

Bionic ID: 327075

Advertising Options

Below are Healthline advertising placement options to consider in your media planning and media buying.

  • E-Newsletter Advertising

    • 300x250 - Newsletter Medium Rectangle
    • 728x90 - Newsletter Leaderboard
    • 970x250 - Newsletter Billboard
    • 970x550 - Newsletter Large Billboard
    • E-Newsletter
  • Mobile Display Advertising

    • 2020_PremierProtein_Healthline.com_Content_Center_NewYearNutritionPackage_320x50_Mobile
    • 2020_PremierProtein_Healthline.com_Content_Center_NPackageContextual_320x50_Mobile
    • 2020_PremierProtein_Healthline.com_Content_Center_PackageContextual_300x250_Mobile
    • 2020_PremierProtein_Healthline.com_Content_Center_PackagePackageHealthDietTips_300x250_Mobile
    • 2020_PremierProtein_Healthline.com_Content_Center_PackagePackageHealthDietTips_320x50_Mobile
    • 2020_PremierProtein_Healthline.com_Content_Center_PackagePackageNewYearNutrition_300x250_Mobile
    • 2020_PremierProtein_Healthline.com_Lifestyle_Audience_Package_300x250_Mobile
    • 2020_PremierProtein_Healthline.com_ROH_AV_Package_300x250_Mobile
    • 320x50 - Mobile Banner Ad - 320x50
    • Brand Championing: Symdeko - 320x50
    • Content Center - 320x50
    • Retargeting: Cystic Fibrosis - 320x50
    • Sponsorship of the Cystic Fibrosis Content Center_320x50 - 300x250
    • Sponsorship of the Cystic Fibrosis Content Center_728x90 - 320x50
  • Native Advertising

    • Native Integration - Contextual Targeting - 1x1
  • Social Advertising

    • Facebook post
    • Instagram post
    • LinkedIn Post
    • Pintrest post
    • Twitter post
  • Video Advertising

    • 2020_PremierProtein_Healthline.com_Content_Center_PackageHealthDietTipsVideo_1x1
    • Healthline Inline Video - 640x360
    • Video - 1x1
    • Video - 1x1
  • Online Display Advertising

    • 100% SOV of Articles Bundled with Contextual Targeting
    • 160x600 - Skyscaper
    • 160x600 Wide Skyscraper - 160x600
    • 2020_PremierProtein_Healthline.com_Content_Center_PackageContextual_300x250
    • 2020_PremierProtein_Healthline.com_Content_Center_PackageContextual_300x600
    • 2020_PremierProtein_Healthline.com_Content_Center_PackageContextual_320x50_Mobile
    • 2020_PremierProtein_Healthline.com_Content_Center_PackageContextual_728x90
    • 2020_PremierProtein_Healthline.com_Content_Center_PackageHealthDietTips_300x250
    • 2020_PremierProtein_Healthline.com_Content_Center_PackageHealthDietTips_300x600
    • 2020_PremierProtein_Healthline.com_Content_Center_PackageHealthDietTips_728x90
    • 2020_PremierProtein_Healthline.com_Content_Center_PackageNewYearNutritionLogo_1x1
    • 2020_PremierProtein_Healthline.com_Content_Center_PackageNewYearNutrition_300x250
    • 2020_PremierProtein_Healthline.com_Content_Center_PackageNewYearNutrition_300x600
    • 2020_PremierProtein_Healthline.com_Content_Center_PackageNewYearNutrition_728x90
    • 2020_PremierProtein_Healthline.com_Lifestyle_Audience_Package_300x250
    • 2020_PremierProtein_Healthline.com_Lifestyle_Audience_Package_300x600
    • 2020_PremierProtein_Healthline.com_Lifestyle_Audience_Package_320x50
    • 2020_PremierProtein_Healthline.com_Lifestyle_Audience_Package_728x90
    • 2020_PremierProtein_Healthline.com_ROH_AV_Package
    • 2020_PremierProtein_Healthline.com_ROH_AV_Package_300x250 - 300x250
    • 2020_PremierProtein_Healthline.com_ROH_AV_Package_300x600
    • 2020_PremierProtein_Healthline.com_ROH_AV_Package_320x50
    • 2020_PremierProtein_Healthline.com_ROH_AV_Package_728x90
    • 300x250 - Medium Rectangle
    • 300x250 Medium Rectangle - 300x250
    • 300x600 - Half Page
    • 300x600 Half Page Ad - 300x600
    • 320x50 - Mobile Leaderboard
    • 728x90 - Leaderboard
    • 728x90 Leaderboard - 728x90
    • 970x250 - Billboard
    • Added Value - Contextual Targeting
    • Added Value - Contextual Targeting: Nutrition, Weight Loss, and Fitness
    • Added Value - Contextual Targeting: Nutrition, Weight Loss, and Fitness_300x250
    • Added Value - Contextual Targeting: Nutrition, Weight Loss, and Fitness_300x600
    • Added Value - Contextual Targeting: Nutrition, Weight Loss, and Fitness_320x50
    • Added Value - Contextual Targeting: Nutrition, Weight Loss, and Fitness_728x90
    • Added Value - Media: Run of Nutrition, Weight, Fitness - 320x50
    • Added Value: Contextual
    • Added Value: Run of Health
    • Added Value: Run of Health A35+
    • Audience Segment
    • Audience Takeover Newsletter: Men's Health
    • Audience Takeover Newsletter: Men's Health_1x1
    • Audience Takeover Newsletter: Men's Health_300x250
    • Audience Takeover Newsletter: Men's Health_300x600
    • Audience Takeover Newsletter: Men's Health_320x50
    • Audience Takeover Newsletter: Men's Health_728x90
    • Audience Takeover Newsletter: Nutrition
    • Audience Takeover Newsletter: Women's Health
    • Audience Takeover Newsletter: Women's Health_1x1
    • Audience Takeover Newsletter: Women's Health_300x250
    • Audience Takeover Newsletter: Women's Health_300x600
    • Audience Takeover Newsletter: Women's Health_320x50
    • Audience Takeover Newsletter: Women's Health_728x90
    • Audience Targeting
    • Brand Championing
    • Competitive Conquesting and Brand Championing - 160x600, 300x250, 728x90, 320x50, 300x600
    • Competitive Conquesting Audience Targeting
    • Competitive Conquesting Audience Targeting A25-54
    • Competitive Conquesting Audience Targeting A25-54Competitive Conquesting Audience Targeting
    • Competitive Conquesting Audience Targeting A25-54_300x250
    • Competitive Conquesting Audience Targeting A25-54_300x600
    • Competitive Conquesting Audience Targeting A25-54_320x
    • Competitive Conquesting Audience Targeting A25-54_320x50
    • Competitive Conquesting Audience Targeting A25-54_728x90
    • Competitive Conquesting Audience Targeting A55+
    • Competitive Conquesting Audience Targeting A55+_300x250
    • Competitive Conquesting Audience Targeting A55+_300x600
    • Competitive Conquesting Audience Targeting A55+_320x50
    • Competitive Conquesting Audience Targeting A55+_728x90
    • Content Center
    • Content Marketing Program Package
    • Contextual Advetising
    • Contextual Targeting - 300x250, 728x90, 300x600
    • Contextual Targeting - 728x90, 300x250, 300x250 (mobile), 160x600
    • Contextual targeting of Parkinson's Content - 160x600, 300x250, 728x90, 320x50, 300x600
    • Contextual Targeting Package
    • Contextual Targeting: Cystic Fibrosis - 728x90
    • Contextual Targeting: Nutrition, Weight Loss, Type 2 Diabetes, Bariatrics, and Fitness A25-54
    • Contextual Targeting: Nutrition, Weight Loss, Type 2 Diabetes, Bariatrics, and Fitness A25-54_300x25
    • Contextual Targeting: Nutrition, Weight Loss, Type 2 Diabetes, Bariatrics, and Fitness A25-54_300x60
    • Contextual Targeting: Nutrition, Weight Loss, Type 2 Diabetes, Bariatrics, and Fitness A25-54_320x50
    • Contextual Targeting: Nutrition, Weight Loss, Type 2 Diabetes, Bariatrics, and Fitness A25-54_728x90
    • Contextual Targeting: Nutrition, Weight Loss, Type 2 Diabetes, Bariatrics, and Fitness A55+
    • Contextual: Nutrition, Weight Loss, Type 2 Diabetes, Bariatrics, and Fitness A25-54_300x250
    • Contextual: Nutrition, Weight Loss, Type 2 Diabetes, Bariatrics, and Fitness A25-54_300x600
    • Contextual: Nutrition, Weight Loss, Type 2 Diabetes, Bariatrics, and Fitness A25-54_320x50
    • Contextual: Nutrition, Weight Loss, Type 2 Diabetes, Bariatrics, and Fitness A25-54_728x90
    • Contextual: Nutrition, Weight Loss, Type 2 Diabetes, Bariatrics, and Fitness A55+_300x250
    • Contextual: Nutrition, Weight Loss, Type 2 Diabetes, Bariatrics, and Fitness A55+_300x600
    • Contextual: Nutrition, Weight Loss, Type 2 Diabetes, Bariatrics, and Fitness A55+_320x50
    • Contextual: Nutrition, Weight Loss, Type 2 Diabetes, Bariatrics, and Fitness A55+_728x90
    • CPL Opportunity for Patients and Caregivers - Custom
    • Custom High Impact Shoppable Unit
    • Fresh Food Fast Sponsorship
    • Healthline Run of Health - 728x90; 300x600; 300x250; 160x600; 320x50
    • High Propensity Targeting - 300x250, 300x600, 728x90, 320x50, 160x600
    • Inline Video: Run of Health
    • Inline Video: Run of Health A35+
    • Lead Gen Package - Custom
    • National Triglycerides Awareness Month Package - March
    • Native ads in Cystic Fibrosis Content on Healthline.com - Custom
    • Newsletter Sponsorship: Nutrition
    • Nutrition
    • Nutrition and LIfestyle Custom Audience Targeting - 320x50
    • Nutrition and Lifestyle Custom Audience Targeting
    • Premier Protein Content Sponsorship - 728x90
    • Premium Newsletter: Nutrition
    • Programmatic Targeting of Gastroenterology
    • Programmatic Targeting of General Practice Physicians
    • Programmatic Targeting of Primary Care Physicians
    • Run of Health
    • Run of Health and Contextual Package
    • Sponsorship of the Cystic Fibrosis Care - 160x600
    • Sponsorship of the Cystic Fibrosis Care Content Center_300x250 - 300x250
    • Sponsorship of the Cystic Fibrosis Care Program
    • Sponsorship of the Cystic Fibrosis Care Program_160x600 - 160x600
    • Sponsorship of the Cystic Fibrosis Care Program_300x250 - 300x250
    • Sponsorship of the Cystic Fibrosis Care Program_300x600 - 300x600
    • Sponsorship of the Cystic Fibrosis Care Program_320x50
    • Sponsorship of the Cystic Fibrosis Care Program_728x90 - 728x90
    • Sponsorship of the Cystic Fibrosis Care_160x600 - 160x600
    • Sponsorship of the Cystic Fibrosis Care_300x250 - 300x250
    • Sponsorship of the Cystic Fibrosis Care_300x600 - 300x600
    • Sponsorship of the Cystic Fibrosis Care_728x90 - 728x90
    • Sponsorship of the Cystic Fibrosis Content Center_300x600 - 300x600
    • Sponsorship of the Cystic Fibrosis Content Center_160x600 - 160x600
    • Sponsorship of the Cystic Fibrosis Content Center_300x250 - 728x90
    • Sponsorship of the Living with Cystic Fibrosis
    • Sponsorship of the Living with Cystic Fibrosis Content Center
    • Target List Match HCP Programmatic
    • Targeting of G
    • Targeting of Gastroenterologists
    • Targeting of Gastroenterologists and Primary Care Physicians - 160x600,300x250,300x600,728x90,320x50
    • Targeting of Gastroenterology
    • Topic Center Sponsorship - 160x600, 300x250, 728x90, 320x50, 300x600
    • Unbranded Facebook Targeting of Healthline's Cystic Fibrosis Audience - Custom
    • Weight Management Audience Targeting A25-54
    • Weight Management Audience Targeting A25-54_300x250
    • Weight Management Audience Targeting A25-54_300x600
    • Weight Management Audience Targeting A25-54_320x50
    • Weight Management Audience Targeting A25-54_728x90
    • Weight Management Audience Targeting A55+
    • Weight Management Audience Targeting A55+_300x250
    • Weight Management Audience Targeting A55+_300x600
    • Weight Management Audience Targeting A55+_320x50
    • Weight Management Audience Targeting A55+_728x90

Learn More

To learn more about the Healthline program, submit a request for information. Your request will be sent immediately to the Healthline Media ad sales team.

Place an Order

To place an order, contact Healthline or order electronically through Bionic Media Buying Software using ID 327075.

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