WonderHowTo

We launched WonderHowTo in January 2008 with our own money, and later, with professional backing from General Catalyst. Given our backgrounds in television programming, motion graphics, and software development, early on we chose to pursue instructional topics we were most curious about. With an original taxonomy of 476 categories, sometimes we wandered pretty far off the reservation. But we always kept exploring. More recently, we have chosen to narrow our focus into fewer verticals we found genuinely intriguing, inherently dynamic (and not evergreen), and ripe for future innovation.

To create even greater focus and expertise, in early 2017 with approximately 12 million monthly uniques, we launched the WonderHowTo Network. Four new sibling verticals, covering not just How-Tos, but the latest news, reviews, rumors, and insider information on the areas we find the most interesting. We would love to hear your feedback. Help us make these verticals...wonderful.