Pinterest is a web and mobile application company, which operates an eponymous photo sharing website. Registration is required for use. The site was founded by Ben Silbermann, Paul Sciarra and Evan Sharp. It is managed by Cold Brew Labs and funded by a small group of entrepreneurs and investors Pinterest is a free website that requires registration to use.Users can upload, save, sort, and manage images—known as pins—and other media content (e.g., videos and images) through collections known as pinboards.Pinterest acts as a personalized media platform. Users can browse the content of others on the main page. Users can then save individual pins to one of their own boards using the "Pin It" button, with Pinboards typically organized by a central topic or theme. Users can personalize their experience with Pinterest by pinning items, creating boards, and interacting with other members. By doing so, the users "pin feed" displays unique, personalized results. Content can also be found outside of Pinterest and similarly uploaded to a board via the "Pin It" button, which can be downloaded to the bookmark bar on a web browser, or be implemented by a webmaster directly on the website. They also have the option of sending a pin to other Pinterest users and email accounts through the "Send" button. Some websites include red and white "pin it" buttons on items, which allow Pinterest users to pin them directly. Initially, there were several ways to register a new Pinterest account. Potential users could either receive an invitation from an already registered friend, or they could request an invitation directly from the Pinterest website that could take some time to receive. An account can also be created and accessed by linking Pinterest to a Facebook or Twitter profile. When a user re-posts or re-pins an image to their own board, they have the option of notifying their Facebook and Twitter followers; this feature can be managed on the settings page. On the main Pinterest page, a "pin feed" appears, displaying the chronological activity from the Pinterest boards that a user follows. When browsing for new boards and relevant pins, users can visit a "Tastemakers" page that recommend pinboards with content similar to previous pins saved by a user. For both guests and Pinterest users, there are currently four main sections to browse: everything, videos, popular, and gifts.
Categories: Arts & Entertainment, Business, Family & Parenting, Food & Drink, Health & Fitness, Hobbies & Interests, Home & Garden, Pets, Shopping, Sports
Bionic ID: 436839
Advertising Options
Below are Pinterest advertising placement options to consider in your media planning and media buying.
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Social Advertising
- Pintrest post
- Promoted Pins
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Video Advertising
- Idea Pins Ads
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Online Display Advertising
- Carousel Ads
- Kantar | Millward Brown BLS
- Pin Extension
- Pinterest Premiere Spotlight
- Production Fee
- Shopping Ads
- Sponsored
Learn More
To learn more about the Pinterest program, submit a request for information. Your request will be sent immediately to the Pinterest ad sales team.
Place an Order
To place an order, contact Pinterest or order electronically through Bionic Media Buying Software using ID 436839.