Missouri State Bears via Learfield

The Missouri State Bears and Lady Bears are the athletic teams representing Missouri State University (formerly Southwest Missouri State University). Missouri State's athletics programs date back to 1908. Missouri State competes in the NCAA Division I Football Championship Subdivision, and most teams compete in the Missouri Valley Conference. Missouri State Sports Properties is the local, dedicated Learfield IMG College team representing the Bears. In complete collaboration with the university, this team is committed to extending the affinity of the MSU brand to businesses and corporations of all sizes looking to align with the undeniably loyal and passionate collegiate fan base. As exclusive athletics multimedia rightsholder, Missouri State Sports Properties manages all aspects of the rights relationship, providing corporate partners both traditional and new media opportunities with the Bears. They can bolster their brand and garner maximum exposure through inventory such as venue signage; event sponsorships and promotion; corporate hospitality; television; digital engagement and visibility via the official athletics website; and radio game broadcasts and coaches’ shows on the Missouri State Sports Network.