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Genetic Engineering and Biotechnology News

Reaches 181,183 People per Month

Genetic Engineering & Biotechnology News (GEN) has retained its position as the premier biotech publication since its launch in 1981. GEN publishes a print edition 21 times a year and has additional exclusive editorial content online, including news and analysis as well as webinars, videos, and polls. GEN's unique news and technology focus covers the entire bioproduct life cycle, including drug discovery, early-stage R&D, applied research (e.g., omics, biomarkers, and diagnostics), bioprocessing, and commercialization.

 

GEN's print magazine, which also can easily be accessed online, includes feature articles on emerging technologies, product roundups, in-depth overviews from key scientific and bioindustry meetings, and industry-standard tutorials and technical articles on drug discovery, bioprocessing, and assay technologies.

 

Our regular columns include Corporate Profiles, Bioprocessing Perspectives, Best of the Web, Best Science Apps, and Sticky Ends. Additional informative content is provided by New Product listings and the Calendar of Events for bioscience and bioindustry meetings. GEN's print edition also features the following news columns: Industry Watch, Products & Services, Genomics & Proteomics, Discovery and Development, Bioprocessing, Molecular Diagnostics, Clinical Trials, and People.

 

GEN online has additional editorial coverage. News Highlights reports on the most important biotech stories on a daily basis. GEN Exclusives offer critical coverage of significant industry developments, market-moving events, scientific advances, and interviews with thought leaders. Market & Tech Analysis takes a close look at biomarket trends and tools and techniques that are revolutionizing life science research. Bioperspectives serves as a content forum where experts share their keen insights on issues that may enhance your research. Our Polls allow you to voice your opinion on high-profile news events.

 

GEN online also provides you with illustrative and instructional Webinars and Videos and “The Lists,” where you will find the top biotech companies, pharma firms, entrepreneurs, hot spots for biotech jobs, CEOs, venture capital companies, and molecular millionaires, among others. You can also scout out the GEN Jobs section if you are planning a career move.

 

Take advantage of GEN’s multiple media channels for a fully integrated advertising and marketing campaign. Advertising with GEN ensures that your products and services are seen by the largest, most influential group of biotech and pharma professionals around the world, and most importantly…GEN delivers results! GEN’s trusted editorial content and suite of products are ideal vehicles for delivering your message to highly engaged, influential decision makers. GEN is the leading resource for the latest information on trends, tools, and technologies in biopharma, and is the only publication that addresses the full spectrum of the life science industry!

Categories: Biology, Biotech/Biomedical, Business, Chemistry, Health & Fitness, Science, Technology & Computing

Bionic ID: 470681

Advertising Options

Below are Genetic Engineering and Biotechnology News advertising placement options to consider in your media planning and media buying.

  • Audience Advertising

    • GEN Learning Labs - Sponsored Package - $ 29,995.00 Each
    • GEN Summits - Sponsored Package - $ 99,500.00 Each
    • GEN Webinars - Sponsored Package - $ 21,995.00 Each
    • Target Off Site Bundle - 300 x 600, 839 x 90 - 50,000 Reach - $ 85.00 CPM
  • E-Newsletter Advertising

    • 300x250 - eNewsletter Medium Rectangle - 300x250
    • 468x60 - eNewsletter Banner - 468x60
    • 728x90 - eNewsletter Leaderboard - 728x90
    • eNewsletter Ad - eNewsletter Ad
    • eNewsletter Product Image - eNewsletter Product Image
    • eNewsletter Text Ad - eNewsletter Text Ad
  • Free Standing Insert Advertising

    • Insert - Insert
  • Magazine Advertising

    • 4 Color 1/2 Standard Page - Horizontal - 1/2 Standard Page - Horizontal - $ 5,531.00 Each
    • 4 Color 1/2 Standard Page - Vertical - 1/2 Standard Page - Vertical - $ 5,531.00 Each
    • 4 Color 1/2 Tabloid Page - Horizontal - 1/2 Tabloid Page – Horizontal - $ 8,378.00 Each
    • 4 Color 1/2 Tabloid Page - Vertical - 1/2 Tabloid Page – Vertical - $ 8,378.00 Each
    • 4 Color 1/3 Standard Page - Horizontal - 1/3 Standard Page - Horizontal - $ 4,666.00 Each
    • 4 Color 1/3 Standard Page - Vertical - 1/3 Standard Page - Vertical - $ 4,666.00 Each
    • 4 Color 2/3 Standard Page - 2/3 Standard Page - $ 6,338.00 Each
    • 4 Color Cover 2 - Cover 2 - $ 10,185.00 Each
    • 4 Color Cover 3 - Cover 3 - $ 10,185.00 Each
    • 4 Color Cover 4 - Cover 4 - $ 10,185.00 Each
    • 4 Color Full Page - $ 9,395.00 Each
    • 4 Color Full Tabloid Page - Full Tabloid Page - $ 9,914.00 Each
    • 4 Color Opposite Cover 2 - $ 10,185.00 Each
    • 4 Color Standard Full Page - Standard Full Page - $ 8,378.00 Each
    • B/W 1/2 Standard Page - Horizontal - 1/2 Standard Page - Horizontal - $ 3,754.00 Each
    • B/W 1/2 Standard Page - Vertical - 1/2 Standard Page - Vertical - $ 3,754.00 Each
    • B/W 1/2 Tabloid Page - Horizontal - 1/2 Tabloid Page – Horizontal - $ 6,601.00 Each
    • B/W 1/2 Tabloid Page - Vertical - 1/2 Tabloid Page – Vertical - $ 6,601.00 Each
    • B/W 1/3 Standard Page - Horizontal - 1/3 Standard Page - Horizontal - $ 2,889.00 Each
    • B/W 1/3 Standard Page - Vertical - 1/3 Standard Page - Vertical - $ 2,889.00 Each
    • B/W 2/3 Standard Page - 2/3 Standard Page - $ 4,561.00 Each
    • B/W Full Tabloid Page - Full Tabloid Page - $ 8,137.00 Each
    • B/W Standard Full Page - Standard Full Page - $ 6,601.00 Each
    • Cover Tip - Cover Tip - $ 4,995.00 Each
    • Full Tabloid Spread - Full Tabloid Spread
    • Gatefold 3-Pages - $ 24,995.00 Each
    • Insert 4-Pages
    • Opposite Masthead - $ 9,975.00 Each
    • Opposite TOC 1 - $ 9,975.00 Each
    • Opposite TOC 2 - $ 9,975.00 Each
    • Page One Strip Ad - Page One Strip Ad
    • Show Cover Tip - $ 4,995.00 Each
    • Standard Page Spread - Standard Spread
    • Trade Show Cover Tip - Trade Show Cover Tip
  • Mobile Display Advertising

    • 174x64 - Smartphone Banner - 174x64 - $ 3,250.00 Each
    • 270x520 - Tablet Banner - 270x520 - $ 3,250.00 Each
    • 320x50 - Smartphone Adhesion Banner - 320x50 - $ 3,250.00 Each
    • 410x218 - Tablet Banner - 410x218 - $ 3,250.00 Each
    • 728x90 - Tablet Adhesion Leaderboard - 728x90 - $ 3,250.00 Each
  • Native Advertising

    • Native Ad - Native Ad - $ 85.00 CPM
  • Other Advertising

    • GEN Daily and Weekly Pulse - Leaderboard - 728x90 - $ 3,995.00 /week
    • GEN Daily and Weekly Pulse - Medium Rectangle - 300x250 - $ 2,995.00 /week
    • GEN Daily and Weekly Pulse - Native Content - $ 4,995.00 Each
    • GEN eBooks - Sponsored Package - $ 18,500.00 Each
    • GEN Integrated Marketing Services - GEN Drive - $ 19,995.00 Each
    • GEN List Rental - Single Deployment – Advertisers - $ 595.00 CPM
    • GEN List Rental - Single Deployment – Non-Advertiser - $ 685.00 CPM
    • GEN List Rental - Webinars, Surveys - $ 895.00 CPM
    • GEN Live 12-Month Sponsorship
    • GEN Live 6-Month Sponsorship
    • GEN Perspectives - Sponsored Package - $ 45,000.00 Each
    • Webinar - Webinar - $ 21,995.00 Each
    • Webinar with A/V and PPT - Webinar - $ 47,500.00 Each
  • Podcast Advertising

    • GEN Podcasts - 4 Episodes
  • Search Advertising

    • 1-5 Keyword Takeover - 1-5 Keyword Takeover - $ 1,800.00 Each
    • 6-10 Keyword Takeover - 6-10 Keyword Takeover - $ 1,700.00 Each
  • Social Advertising

    • Facebook Sponsored Posts (10) - $ 995.00 Each
    • LinkedIn Paid Boost
    • LinkedIn Sponsored Posts - $ 1,295.00 Each
    • Social Media Post - Social Media Post - $ 750.00 Each
    • Tech Focus - Exclusive Sponsorship - $ 9,995.00 Each
    • Twitter Sponsored Posts (10) - $ 495.00 Each
    • Twitter Sponsored Posts (5) - $ 595.00 Each
  • Online Display Advertising

    • 1920X1080 Big Splash Roller - $ 9,995.00 /week
    • 300x250 - Medium Rectangle - 300x250 - $ 55.00 CPM
    • 300x250 - NowBar Medium Rectangle - 300x250 - $ 1,995.00 /week
    • 300x600
    • 300x600 Large Rectangle
    • 728x90
    • 728x90 - Leaderboard - 728x90 - $ 65.00 CPM
    • 728x90 Persistent Footer - $ 4,995.00 /week
    • 970x90 - Super Leaderboard - 970x90 - $ 65.00 CPM
    • E-mail
    • eBook
    • GEN Product Insider - Listing - $ 3,495.00 Each
    • Large Rectangle - 300 x 600 and 300 x 250 - $ 75.00 /week
    • Middle Leaderboard - 728x90 and 320x50 - $ 65.00 CPM
    • New Issue Alert Exclusive Sponsorship - $ 5,995.00 CPM
    • NextGEN Bioprocessing - Midway Leaderboard - 728x90 - $ 1,595.00 /week
    • NextGEN Bioprocessing - Native Content 1 - $ 4,995.00 /week
    • NextGEN Bioprocessing - Native Content 2 - $ 3,995.00 /week
    • NextGEN Bioprocessing - Primary Leaderboard - 728x90 - $ 2,595.00 /week
    • Podcast
    • Roadblock - Roadblock - $ 3,995.00 /day
    • ROS Banner
    • Target Off Site Bundle50,00
    • Targeted Offsite Display - $ 85.00 CPM
    • Top Large Leaderboard - 970x90 and 320x50 - $ 65.00 CPM
    • Topic Takeover - $ 9,995.00 /month
    • Topic Targeted - 728 x 90 and 320 x 50 - $ 95.00 CPM
    • Video Banner - 640x480 - $ 85.00 CPM

Learn More

To learn more about the Genetic Engineering and Biotechnology News program, submit a request for information. Your request will be sent immediately to the Mary Ann Liebert, Inc. Publishers ad sales team.

Place an Order

To place an order, contact Genetic Engineering and Biotechnology News or order electronically through Bionic Media Buying Software using ID 470681.

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