POINT OF PURCHASE PRODUCT BUYERS
Reaches 300,000,000 People per Month
POINT OF PURCHASE PRODUCT BUYERS features consumers as they are checking for coupons, ingredients or other product details as they are in a store making a purchase. They are using an app on their cell phone or mobile device at the point of purchase utilizing either the product barcode or QC code to view information from the manufacturer to learn more about the pricing, discounts, benefits, or other information about the product to aid in their purchase decision. There are numerous shopping and retail product categories including groceries and household, baby and toddler, health and nutrition, pharmacy and otc, beauty and personal care, pets, school and office, music and movies, electronics, home and garden and more.
Each record has product and category selectable with mobile ids, cookies, email and postal addresse available.This list is 100% opt-in and these consumers ages 18+ have elected to receive third party offers. Send them your CPG, brand, household, consumer product, coupon, discount code, special offer and more. Send them your offer today!
DATA USE CASES: Location Targeting, Audience segmentation, expansion, targeting, customer insights, analytics, enhancement, risk management, data append, list rental, data licensing, custom segmentation, CRM verification and re-activation with current signals and triggers.
DIGITAL DATA: All of our data is available for digital advertising as cookies and mobile IDs. We deliver the data directly to your favorite digital platform.
DATA SERVICES: Link your offline and online data with CRM data on-boarding. Append multiple channels with name, postal, email, cookies, mobile ids.
Bionic ID: 530681
Advertising Options
Below are POINT OF PURCHASE PRODUCT BUYERS advertising placement options to consider in your media planning and media buying.
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Cell Phone SMS Advertising
- Daily Hotline Devices - $ 20.00 CPM
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Email List Advertising
- Full Email - $ 150.00 CPM
- Hash Email - $ 20.00 CPM
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Postal Mailing List Advertising
- Daily Hotline Active Users - $ 20.00 CPM
- Geo, Demo - $ 10.00 CPM
- Purchase Category and Products - $ 10.00 CPM
- Quarterly Unique Active Users - $ 10.00 CPM
Learn More
To learn more about the POINT OF PURCHASE PRODUCT BUYERS program, submit a request for information. Your request will be sent immediately to the LBDigital ad sales team.
Place an Order
To place an order, contact POINT OF PURCHASE PRODUCT BUYERS or order electronically through Bionic Media Buying Software using ID 530681.