The State
The State Media Company’s logo incorporates the state tree, the Palmetto, chosen when the company was founded, as a symbol of the commitment to the state of South Carolina. That commitment is upheld by The State’s determined news coverage across multiple delivery platforms that reach a broad audience
The newspaper’s strength is its outstanding journalism covering local news, state, and local politics and an expanded focus on the University of South Carolina athletics through the GoGamecocks.com website, mobile app, and the GoGamecocks print magazine. Located in the capital city of Columbia, The State's daily politics report, SCPolitics.com, is dedicated to watchdog journalism and keeping the community informed. Columbia is an inviting, fun, growing, and affordable place to live. Nearly 40 percent of the population in Columbia is between 18 and 40 years old, contributing to a young and vibrant culture.
Categories: Arts & Entertainment, Business, Food & Drink, Health & Fitness, News, Science, Shopping, Sports, Style & Fashion
Bionic ID: 556855
Advertising Options
Below are The State advertising placement options to consider in your media planning and media buying.
-
Audience Advertising
- Audience
-
Audio Advertising
- Audio Spot
-
CTV/OTT Advertising
- OTT/CTV
-
E-Newsletter Advertising
- E-Newsletter
-
Native Advertising
- Native
-
Newspaper Advertising
- 1/2 Page
- 1/3 Page
- 1/4 Page
- 1/6 Page
- Full Page
- Per Column Inch
-
Other Advertising
- Event
- Lead Generation
- News
- Sponsored Content
-
Video Advertising
- Video
-
Online Display Advertising
- 300x250 - Medium Rectangle
- 300x600 - Half Page
- 728x90 - Leaderboard
- 970x250 - Billboard
- 970x90 - Super Leaderboard
Learn More
To learn more about the The State program, submit a request for information. Your request will be sent immediately to the The McClatchy Company ad sales team.
Place an Order
To place an order, contact The State or order electronically through Bionic Media Buying Software using ID 556855.