VH1 India

Vh1 is India’s only 24-hour International entertainment channel that provides viewers with their daily dose of International music, Hollywood, Pop culture and Lifestyle. Vh1 is a part of Viacom 18. Since its inception in January 2005, Vh1 has grown tremendously reaching over 75 million people in India. Vh1 India has grown the English music audience by 180% in the last 5 years alone. The channel has pioneered the heady combination of programming content and lives on ground activities. Vh1 has been committed to bringing to Indian audiences the best of international music genres like EDM, punk, rock, reggae, hip hop, pop, jazz etc. Through their international properties like ‘Rock Rules’, ‘Jazz Masters’, ‘Hip-Hop Hustle’ & ‘Handpicked’ Vh1 has successfully brought down, artists such as Anoushka Shankar, Wyclef Jean, Kardinal Offishall, Mobb Deep, Flipsyde, Jazz legend Herbie Hancock & chart topper Simon Webbe. From 2011, Vh1 India also secured a multi-year deal for Music’s Biggest Event – The Grammys. This deal has spearheaded Vh1 as the No.1 viewing destination for the youth in the English entertainment and lifestyle space. Globally, Vh1 is available across 148 million households in over 124 countries/territories.