Ochre

Ochre was the language for the earliest form of creative expression by humans. The colours associated with Ochre are vibrant, passionate, earthy, warm and welcoming. Ochre allows us to be inspired by nature and the earth and this takes us back to our place in Africa and South Africa.

Ochre is from iron ore and that represents our strength and tenacity of spirit. Ochre is also from clay which illustrates our ability to adapt and mould to sculpt great creative solutions.

Ochre is a division of Arena Holdings, one of South Africa’s leading black-owned media groups with interests in broadcast, content production, film distribution, music publishing, newspaper and digital publishing.