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Lianhe Zaobao

Lianhe Zaobao is the flagship Chinese newspaper of Singapore Press and the most widely read Chinese news media in Singapore.

 

Lianhe Zaobao was formed in 1983 through the merger of Nanyang Siang Pau and Sin Chew Daily. Through its newspapers and digital platforms, it is committed to providing timely, reliable and high-quality reporting to Singaporeans and Chinese around the world, as well as in-depth analysis of local and international developments.

 

Lianhe Zaobao is a media outlet trusted by many Chinese-language reading communities in Singapore and around the world. It is recognised for its objective and credible reporting and enjoys a high reputation in the global Chinese community.

 

In 2019, Lianhe Zaobao launched the English digital blog "ThinkChina" focusing on China's development , bringing Lianhe Zaobao's insightful content on China's dynamics to the world of English readers. In addition to the content of the morning newspaper, ThinkChina also publishes the views of journalists, commentators and authors from Singapore, China and other parts of Asia, covering the latest current affairs, economy, technology and culture in China and Greater China.

 

In 2023, Lianhe Zaobao will celebrate its 100th anniversary and the newspaper and its website will simultaneously undergo a rebranding process. In addition to meeting readers with a new look, it also promises to "discuss world affairs with you through smart and friendly content."

Categories: Local News, National News, News

Bionic ID: 660714

Advertising Options

Below are Lianhe Zaobao advertising placement options to consider in your media planning and media buying.

  • Digital Out of Home Advertising

    • Digital Indoor Screens
    • Digital Networks
    • Digital Outdoor Screens
    • Out-of-Home
    • Static Indoor Displays
    • Static Networks
    • Static Outdoor Displays
  • E-Newsletter Advertising

    • 728 x 90 - eNewsletter Insert Leaderboard
    • E-Newsletter
  • Event Advertising

    • Event Spaces
  • Free Standing Insert Advertising

    • 90 x 90 - Daily Insert
    • 90 x 90 - Forumer Insert
  • Magazine Advertising

    • Booklet & Leaflet Inserts
    • Magazine Double Page Spread
    • Magazine Full Page
    • Magazine Half Page
  • Mobile Display Advertising

    • 640 x 200 - Mobile Catfish
    • 640 x 360 - Mobile Cards
    • 750 x 1334 - Full Transitional Banner Mobile Image
    • 750 x 1334 - Mobile Scroller
    • 780 x 1100 - XXL banner Mobile
  • Native Advertising

    • 316 x 200 - Native Inline
  • Newspaper Advertising

    • 1/2 Page - 1/2 Page
    • 1/3 Page - 1/3 Page
    • 1/4 Page - 1/4 Page
    • 1/6 Page - 1/6 Page
    • Full page - Full page
    • Half Page - Half Page
    • Newspaper Centre Spread
    • Newspaper Double Page Spread
    • Newspaper Junior Page
    • Newspaper Wraps
    • Per Column Inch - Per Column Inch
    • Special Newsprints (70 & 80 gsm)
  • Other Advertising

    • 800 x 500 - Sponsored Rotator
    • Sponsored Link
    • Webinar
  • Podcast Advertising

    • Podcast
  • Radio Advertising

    • Audio Commercials
    • Audio Pre-roll
    • Instore Radio
    • Live Reads
    • Open Talks
  • Social Advertising

    • Facebook Post
    • Instagram Post
    • Linkedin Post
    • TikTok Post
    • Twitter Post
  • Video Advertising

    • 1280 x 720 - In-article Video
    • 16:9 - Video Masthead
    • 640 x 360 - In-content Video
    • 750 x 1334 - Full Transitional Banner Mobile Video
    • 750 x 1334 pixels (9:16 aspect ratio) - Mobile Scroller Video
    • 854 x 480, 16:9 aspect ratio - - Full Transitional Banner Video
    • YouTube Post
  • Online Display Advertising

    • 100 x 100 - Forum Announcement
    • 1000 x 1000 - Telegram Broadcast
    • 120 x 75 - Featured Highlights
    • 1366 x 624 - Full Transitional Banner Image
    • 158 x 158 - Great Deals (eDM)
    • 160 x 600 - Skyscraper Banner
    • 200 x 120 - Featured Promotion
    • 2880 x 1000 XXL banner
    • 300 x 100 - Small Rectangle Banner
    • 300 x 250 - Medium Rectangle - 300x250
    • 300 x 300 - Hottest Picks
    • 300 x 300 - Special Deals
    • 300 x 600 - Rectangle - 300x170
    • 304 x 122 - Rectangle - 304x122
    • 370 x 235 - Anchor Block
    • 50 x 50 - Notification Alert
    • 570 x 900 - Sticky Thread
    • 600 x 1024 - eDM
    • 600 x 74 - Banner - 600x74
    • 640 x 640 - 3D Post
    • 640 x 640 - Mobile Spin
    • 728 x 90 - Leaderboard - 728x90
    • 750 x 1334 - App Splash
    • 780 x 300 - In-content Image
    • 970 x 250 - Billboard Banner
    • Mobile Chat Bubble
    • Section Takeover
    • Skinning Ad
    • Sync Ad

Learn More

To learn more about the Lianhe Zaobao program, submit a request for information. Your request will be sent immediately to the SPH Media Limited ad sales team.

Place an Order

To place an order, contact Lianhe Zaobao or order electronically through Bionic Media Buying Software using ID 660714.

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