Business Travelers from Informa

Reach Business Travelers Through Informa's Trusted Industry Channels

Informa offers advertisers opportunities to connect with business executives and professionals who travel for work.

Through its established publishing brands, professional audiences, and targeted advertising options, Informa helps businesses reach relevant professionals with messages that support their marketing goals.

One Partner. Multiple Channels. A Consistent Message.

Business travelers are busy professionals. Reaching them effectively requires relevant messaging, consistency, and trust.

Informa offers multiple ways to connect with this audience, including digital advertising, email marketing, video, and sponsorship opportunities.

A coordinated approach helps advertisers:

• Reach the right professionals: Connect with a targeted business audience rather than relying on broad consumer advertising.

• Build familiarity and trust: Reinforce your brand message through established industry channels.

• Stay visible: Reach professionals across multiple touchpoints with consistent messaging.

• Simplify your marketing: Work with one partner to develop a coordinated strategy across available channels.

Whether your goal is to increase brand awareness, introduce a service, or develop new customer relationships, Informa provides opportunities to reach business travelers in a focused and thoughtful way.

One audience. Multiple ways to connect. More opportunities to build lasting relationships.