The American Lawyer
Reaches 239,000 People per Month
The American Lawyer is a monthly legal magazine and website published by ALM Media. The periodical and its parent company, ALM (then American Lawyer Media), were founded in 1979 by Steven Brill. In 1983, journalist and lawyer Tom Goldstein wrote an in-depth review of The American Lawyer that was published by the Columbia Law Review, observing that, following "a series of court decisions since 1977" that allowed self-promotion by lawyers; the magazine was the first to treat law as a business, rather than solely as a profession. In 1986, American Lawyer Media purchased Review Business Publications of Miami, which included four southern Florida newspapers: Broward Review, Palm Beach Review, Miami Review, and South Florida Medical Review.
Categories: Business, Law, Gov't & Politics, Legal Issues, National News, News
Bionic ID: 392833
Advertising Options
Below are The American Lawyer advertising placement options to consider in your media planning and media buying.
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Airborne Advertising
- Co-Branded Email - HTML Email
- Co-Branded The American Lawyer Email - 1x1
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E-Newsletter Advertising
- 300x250 - Am Law Daily Newsletter - 300x250 - $ 3,300.00 Each
- 300x250 - Am Law Litigation Newsletter - 300x250 - $ 3,750.00 Each
- 300x250 - The Asian Lawyer Newsletter - 300x250 - $ 1,500.00 Each
- 300x250 Top Banner - 1x1
- 728x90 - Am Law Daily Newsletter - 728x90 - $ 3,300.00 Each
- 728x90 - Am Law Litigation Newsletter - 728x90 - $ 3,300.00 Each
- 728x90 - The Asian Lawyer Newsletter - 727x90 - $ 1,500.00 Each
- Co-Branded email - $ 4,450.00 Each
- Co-Branded Emails
- Co-Branded Emails – cont.
- Newsletter Sponsorship*
- Sponsor Spotlight - $ 1,500.00 Each
- Sponsor Spotlight - Am Law Daily Newsletter - $ 3,300.00 Each
- Sponsor Spotlight Am Law Lititgation Newsletter - $ 3,750.00 Each
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Magazine Advertising
- 1/2 Page - 1/2 page - $ 8,000.00 Each
- 1/2 Page Professional Announcements - 1/2 page - $ 8,003.00 Each
- 1/3 Page Horizontal - 1/3 page - Horizontal - $ 5,600.00 Each
- 1/3 Page Vertical - 1/3 page - Vertical - $ 7,700.00 Each
- 1/4 Square Professional Announcements - Quarter page
- Cover Triangle - Cover Triangle - $ 3,000.00 Each
- FP Spread - 2 Page - $ 19,200.00 Each
- Full Page - 2 Page Spread - $ 12,200.00 Each
- Full Page 4/C - Full page
- Full Page Ad + Small Ad - Poster - Full Page + Small Page
- Full Page Professional Announcements - Full page - $ 12,205.00 Each
- HP Spread - 1/2 Page Spread - $ 16,700.00 Each
- The American Lawyer - Full page
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Mobile Display Advertising
- 300x250 Mobile Interstitial
- 300x250 Mobile Interstitial
- 300x600 - Tablet Half Page - 300x600 - $ 125.00 CPM
- 325x50 - Mobile Banner - 325x50 - $ 125.00 CPM
- 620x1105 Mobile Pa
- 620x1105 Mobile Parallax
- 728x90 - Tablet Leaderboard - 728x90 - $ 125.00 CPM
- Mobile SocialLift Mobile SuperHero
- Mobile SocialLift Mobile SuperHero
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Native Advertising
- Native Advertising
- Native Article - Image + Content
- Native Campaign - Article + Image + 300x600/728x90 - Article/728x90/300x600
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Social Advertising
- Native Social Boost - 1200x628 - 1200x628 Images
- Social Boost - 1200x628
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Online Display Advertising
- 1200x250 SuperHero
- 1200x500 SuperHeroXL - NEW SMARThero - NEW
- 1400x300 - Superhero - 1400x300
- 300x1050 Vertical Portrait - NEW
- 300x250 - Medium Rectangle - 300x250 - $ 100.00 CPM
- 300x250 - Top Banner - 300x250
- 300x250 SocialLift
- 300x50 Mobile Adhesion
- 300x600 - Half Page - 300x600 - $ 140.00 CPM
- 320x250 Mobile Rectangle
- 320x50 Mobile Leaderboard
- 500x300 - Interstitial
- 500x300 or 640x480* Interstitial
- 728x600 Scroll Reveal Unit
- 728x90 - Leaderboard - 728x90 - $ 100.00 CPM
- 728x90 Floating (Rising) Footer
- 88x31 Logo Placement
- 9 - 9
- 970x250 - Billboard
- 970x90 - Super Leaderboard
- 970x90 - Super Leaderboard - 970x90 - $ 160.00 CPM
- 970x90/970x300 - Expandable Leaderboard - 970c90/970x300
- 970x90/970x300 Expandable Leaderboard - 970x90/970x300
- AMLAW 100 Chart Sponsorship (#1)
- Desktop Parallax - NEW
- FP Spread +
- FP Spread + Square
- Full Page Ad +
- Interstitial - 500x300
- Quarter Page
- Quarter Page Strip 4/C
- SMARThero - NEW
- SmartNano
- Social Boost - 1200x628 - 1200x628
- Storytelling Unit - NEW
- Takeover Sponsorship
- TheAmericanLawyer.com - 300x250
- Video In-Stream Scroll with Video Carousel (Lightbox)
Learn More
To learn more about the The American Lawyer program, submit a request for information. Your request will be sent immediately to the ALM Global ad sales team.
Place an Order
To place an order, contact The American Lawyer or order electronically through Bionic Media Buying Software using ID 392833.