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People Inc.

Reaches 55,000,000 People per Month

People Inc. (formerly The Mining Company, About.com, Dotdash, and Dotdash Meredith) is an American digital media company based in New York City. The company publishes online articles and videos about various subjects across categories including health, home, food, finance, tech, beauty, lifestyle, travel, and education.

 

It operates 40 brands including the flagship title People, Life, Food & Wine, Travel + Leisure, Better Homes and Gardens, Verywell, Allrecipes, Real Simple, Investopedia, Southern Living, Byrdie, Serious Eats, The Spruce, EatingWell, Health, Parents, InStyle, Simply Recipes, Entertainment Weekly, and Martha Stewart Living.

 

In August 2012, About.com became a property of IAC,[4] owner of Ask.com and numerous other online brands, and its revenue is generated by advertising. In addition to its Manhattan headquarters, Dotdash Meredith maintains offices elsewhere in the New York metropolitan area, as well as in Des Moines, Iowa, and Birmingham, Alabama.

 

The company took its Dotdash Meredith name in 2021 after IAC acquired Meredith Corporation and Time Inc. Time had merged with Warner Communications in 1990 to form Time Warner, but was spun off as a publicly traded company in 2014. Time Warner kept its legal name until being acquired by AT&T in 2018 and being renamed WarnerMedia (and Warner Bros. Discovery in 2022).

Categories: Advertising, Business, Food & Drink, Health & Fitness, Pets, Shopping, Style & Fashion, Women's Health

Bionic ID: 418552

Advertising Options

Below are People Inc. advertising placement options to consider in your media planning and media buying.

  • E-Newsletter Advertising

    • E-Newsletter
  • Other Advertising

    • News
  • Social Advertising

    • Facebook Post
    • Instagram Post
    • LinkedIn Post
    • Twitter Post
  • Video Advertising

    • Video
    • YouTube Video
  • Online Display Advertising

    • Job post
    • Online Display

Learn More

To learn more about the People Inc. program, submit a request for information. Your request will be sent immediately to the People Inc ad sales team.

Place an Order

To place an order, contact People Inc. or order electronically through Bionic Media Buying Software using ID 418552.

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