VTM Belgium
VTM or Vlaamse Televisie Maatschappij (English: Flemish Television Company) is the main commercial television station in Flanders (the Dutch-speaking northern region of Belgium) and forms part of a network of channels owned by DPG Media (formerly Medialaan). It was launched on February 1, 1989 as the second commercial television channel in Belgium after the French-speaking RTL-TVI, and quickly became the most popular TV channel in the Flemish part of Belgium.
Early programming consisted of local versions of game shows like 'Rad Van Fortuin' (Wheel of Fortune) or 'Waagstuk' (Jeopardy). The channel is also considered to have been instrumental in the rebirth of the local music industry as it was the first TV channel to promote local music through its primetime TV show 'Tien om te zien' (Ten to see), a weekly chart show with only local music productions.
The channel's focus on local music and local versions of international TV formats quickly allowed it to outperform public television in 1989 and the early 1990s. Average marketshare went up to over 40% in 1993. Currently VTM is still the Flemish commercial market leader and the 2nd biggest channel in Flanders. It can be received on cable, digital cable, IPTV in Flanders and Belgium and by satellite in Europe.
Categories: Advertising, Arts & Entertainment, Business, Careers, Job Fairs, Job Search, News, Science, Television, Weather
Bionic ID: 467104
Advertising Options
Below are VTM Belgium advertising placement options to consider in your media planning and media buying.
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E-Newsletter Advertising
- E-Newsletter
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Social Advertising
- Facebook post
- Instagram post
- Linkedin post
- Twitter post
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Television Advertising
- Television
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Video Advertising
- Pre-Roll Video
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Online Display Advertising
- Job Post
- Online Display
Learn More
To learn more about the VTM Belgium program, submit a request for information. Your request will be sent immediately to the DPG Digital Media ad sales team.
Place an Order
To place an order, contact VTM Belgium or order electronically through Bionic Media Buying Software using ID 467104.