MassLive

MassLive Media Group is a division of one of the world’s largest media firms, Advance Local. We combine the strength of premium publisher for pro sports and local news with the expertise of a world class marketing solutions firm. Our digital platforms, targeting technology, and data (1st-party and 3rd-party) are unsurpassed and will assist in growing your platforms and brands across the commonwealth and beyond.

Our strategic digital marketing methodology integrates our proprietary Data Management Platform (DMP) with esteemed data source partnerships, including industry leaders such as Acxiom, Teracai, and Experian. This collaborative approach allows us to meticulously identify and curate precise target audiences, setting the foundation for a data-driven and customized marketing strategy. This allows us more robust targeting than a standard advertising agency and we leverage this data across multiple advertising platforms. Additionally, all media placement is handled by our in-house team, incurring no agency fees. Those savings are passed on to you.

We do not charge a monthly or annual retainer, instead quoting specific deliverables in advance. You’ll find our costs per deliverable to be at or often significantly below other agencies. We don’t charge hourly billing rates for employees or account management dedicated to this project. We also do not charge travel or reporting fees.