USA Today via Mansi
Reaches 18,000,000 People per Month
USA Today (often stylized in all caps) is an American daily middle-market newspaper and news broadcasting company. Founded by Al Neuharth in 1980 and launched on September 14, 1982, the newspaper operates from Gannett's corporate headquarters in New York City. Its newspaper is printed at 37 sites across the United States and at five additional sites internationally. The paper's dynamic design influenced the style of local, regional, and national newspapers worldwide through its use of concise reports, colorized images, informational graphics, and inclusion of popular culture stories, among other distinct features.
As of 2023, USA Today has the fifth largest print circulation in the United States, with 132,640 print subscribers. It has two million digital subscribers, the fourth-largest online circulation of any U.S. newspaper.
USA Today is distributed in all 50 states, Washington, D.C., and Puerto Rico, and an international edition is distributed in Asia, Canada, Europe, and the Pacific islands.
Categories: Advertising, Air Travel, Arts & Entertainment, Automotive, Baseball, Books & Literature, Business, Celebrity Fan/Gossip, Cruises, Football, Golf, Health & Fitness, Hobbies & Interests, Hotels, International News, Law, Gov't & Politics, Martial Arts, Movies, Music, NASCAR Racing, National News, News, Personal Finance, Politics, Pro Basketball, Pro Ice Hockey, Society, Sports, Technology & Computing, Television, Tennis, Travel, Video & Computer Games
Bionic ID: 695854
Advertising Options
Below are USA Today via Mansi advertising placement options to consider in your media planning and media buying.
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E-Newsletter Advertising
- E-Newsletter
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Magazine Advertising
- 1/3 Page
- 1/4 Page
- 1/6 Page
- Full Page
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Mobile Display Advertising
- 1/2 Page
- Co-branded mobile in-article promotional unitCo-branded mobile in-article promotional unit
- Interscroller
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Newspaper Advertising
- 1/2 page - 1/2 page
- 1/3 page - 1/3 page
- 1/4 page - 1/4 page
- 1/6 page - 1/6 page
- Fri B&W 1/16 Page - 1/16 Page - $ 20,500.00 Each
- Fri B&W 1/2 Page - 1/2 Page - $ 99,600.00 Each
- Fri B&W 1/2 Spread - 1/2 Page Spread - $ 199,200.00 Each
- Fri B&W 1/3 Page - 1/3 Page - $ 76,900.00 Each
- Fri B&W 1/4 Page - 1/4 Page - $ 61,300.00 Each
- Fri B&W 1/6 Page - 1/6 Page - $ 44,700.00 Each
- Fri B&W 1/8 Page - 1/8 Page - $ 35,400.00 Each
- Fri B&W 2/3 Page - 2/3 Page - $ 122,300.00 Each
- Fri B&W Full Page - Full Page - $ 153,300.00 Each
- Fri B&W Spread - 2 Page Spread - $ 306,600.00 Each
- Fri B&W Strip - Strip - $ 45,600.00 Each
- Fri Color 1/16 Page - 1/16 Page - $ 31,700.00 Each
- Fri Color 1/2 Page - 1/2 Page - $ 158,000.00 Each
- Fri Color 1/2 Spread - 1/2 Page Spread - $ 316,000.00 Each
- Fri Color 1/3 Page - 1/3 Page - $ 122,100.00 Each
- Fri Color 1/4 Page - 1/4 Page - $ 95,100.00 Each
- Fri Color 1/6 Page - 1/6 Page - $ 69,600.00 Each
- Fri Color 1/8 Page - 1/8 Page - $ 54,900.00 Each
- Fri Color 2/3 Page - 2/3 Page - $ 194,400.00 Each
- Fri Color Full Page - Full Page - $ 242,600.00 Each
- Fri Color Spread - 2 Page Spread - $ 485,200.00 Each
- Fri Color Strip - Strip - $ 70,000.00 Each
- Full page - Full page
- Mon-Thur B&W 1/16 Page - 1/16 Page - $ 16,900.00 Each
- Mon-Thur B&W 1/2 Page - 1/2 Page - $ 81,500.00 Each
- Mon-Thur B&W 1/2 Spread - 1/2 Page Spread - $ 163,000.00 Each
- Mon-Thur B&W 1/3 Page - 1/3 Page - $ 63,100.00 Each
- Mon-Thur B&W 1/4 Page - 1/4 Page - $ 50,400.00 Each
- Mon-Thur B&W 1/6 Page - 1/6 Page - $ 36,900.00 Each
- Mon-Thur B&W 1/8 Page - 1/8 Page - $ 29,100.00 Each
- Mon-Thur B&W 2/3 Page - 2/3 Page - $ 100,300.00 Each
- Mon-Thur B&W Full Page - Full Page - $ 125,600.00 Each
- Mon-Thur B&W Spread - 2 Page Spread - $ 251,200.00 Each
- Mon-Thur B&W Strip - Strip - $ 37,400.00 Each
- Mon-Thur Color 1/16 Page - 1/16 Page - $ 26,100.00 Each
- Mon-Thur Color 1/2 Page - 1/2 Page - $ 129,500.00 Each
- Mon-Thur Color 1/2 Spread - 1/2 Page Spread - $ 259,000.00 Each
- Mon-Thur Color 1/3 Page - 1/3 Page - $ 100,100.00 Each
- Mon-Thur Color 1/4 Page - 1/4 Page - $ 77,900.00 Each
- Mon-Thur Color 1/6 Page - 1/6 Page - $ 57,100.00 Each
- Mon-Thur Color 1/8 Page - 1/8 Page - $ 44,900.00 Each
- Mon-Thur Color 2/3 Page - 2/3 Page - $ 159,300.00 Each
- Mon-Thur Color Full Page - Full Page - $ 199,000.00 Each
- Mon-Thur Color Spread - 2 Page Spread - $ 398,000.00 Each
- Mon-Thur Color Strip - Strip - $ 57,400.00 Each
- Per Column Inch
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Other Advertising
- "Team of the Year" Award Sponsorship (9x events) - Event
- Event
- News
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Podcast Advertising
- Podcast
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Social Advertising
- Facebook post
- Flipboard Post
- Instagram post
- Linkedin post
- Organic social posts from USA TODAY Sports Media Group accounts (min. 1x per episode)
- Pinterest post
- Reddit Post
- Social - N/A
- Social Audience Extension
- Threads Post
- Twitter post
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Video Advertising
- " 300x600/300x250/320x50, + Sponsor Logo"
- "Co-branded 300x600 video syndication" - 300x600
- "Co-Branded Paramount video syndication " - Custom
- 1 DAY - 100% SOV Sports Front Crossplatform /Paramount^Takeover - Custom
- 1 DAY - 100% SOV Sports Front Crossplatform Paramount^ Takeover
- 1 DAY - 100% SOV Sports Front Crossplatform Paramount^Takeover
- 1 DAY 100% SOV Life Front Crossplatform Paramount^Takeover - Custom
- 1 DAY 100% SOV Money Front Crossplatform Paramount^Takeover - Custom
- 1 DAY 100% SOV Tech Front Crossplatform Paramount^Takeover - Custom
- 100% SOV of video: :06 pre-roll + video graphics package (intro/outro bumpers + on-screen logo)
- 100% SOV of video: pre-roll, video graphics package (intro/outro bumpers, on-screen logo)
- 300x250 - Gravity - 300x250
- Co-branded mobile in-article video syndication - 230x250
- Co-branded syndication: 300x600 video player
- Co-branded syndication: Mobile In-article video player
- Pre-Roll Video + Custom Graphics Package: On Screen Logo + integrated episode - 920x508
- USAT Network Crossplatform - Run of Site + AT(C-Suite) Pre-Roll - Flight 1 - 920x508
- USAT Network Crossplatform - Run of Site + AT(C-Suite) Pre-Roll - Flight 2
- USAT Network Crossplatform - Run of Site + AT(C-Suite) Pre-Roll - Flight 3
- USAT Network Crossplatform - Run of Site + AT(C-Suite) Pre-Roll - Flight 4
- USAT Network Desktop - Run of Site + Olympics Targeting
- USAT Network Desktop - Synced Gravity + 300x250 - Run of Site + Olympics Targeting - Custom
- Youtube post
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Online Display Advertising
- " 300x600/300x250/320x50, + Sponsor Logo+ Brand Lock - 300x600/300x250/320x50
- "4x total posts on Humankind Facebook handles with advertiser handshake (1x for integrated episode,
- "USA Today Sports Front and NBA Front Gravity Takeover Package "
- 1 DAY - 100% SOV Life Front Crossplatform /Paramount^Takeover
- 1 DAY - 100% SOV Life Front Crossplatform 300x250
- 1 DAY - 100% SOV Life Front Crossplatform Paramount^Takeover
- 1 DAY - 100% SOV Money Front Crossplatform 300x250
- 1 DAY - 100% SOV Money Front Crossplatform Paramount^Takeover
- 1 DAY - 100% SOV MoneyFront Crossplatform /Paramount^Takeover
- 1 DAY - 100% SOV Sports + Golf Front Crossplatform /Paramount^Takeover
- 1 DAY - 100% SOV Sports + Golf Front Crossplatform Paramount^Takeover
- 1 DAY - 100% SOV Sports + Golf Front Crossplatform /Paramount^Takeover
- 1 DAY - 100% SOV Sports + Golf Front Crossplatform 300x250
- 1 DAY - 100% SOV Sports Front Crossplatform 300x250
- 1 DAY - 100% SOV Tech Front Crossplatform /Paramount^Takeover
- 1 DAY - 100% SOV Tech Front Crossplatform 300x250
- 1 DAY - 100% SOV Tech Front Crossplatform Paramount^Takeover
- 1 DAY 100% SOV Life Front Crossplatform 300x250 - 300x250
- 1 DAY 100% SOV LIfe Front Crossplatform Paramount^Takeover
- 1 DAY 100% SOV Money Front Crossplatform 300x250 - 300x250
- 1 DAY 100% SOV Sports +Golf Front Crossplatform Paramount^Takeover
- 1 DAY 100% SOV Sports Front Crossplatform 300x250
- 1 DAY 100% SOV Sports Front Crossplatform Paramount^Takeover
- 1 DAY 100% SOV Tech Front Crossplatform 300x250
- 100% SO
- 100% SOV
- 100% SOV of article pages: 300x600/300x250, 320x50
- 100% SOV of article pages: Skin, 970x250/728x90, 300x600/300x250, 320x50
- 100% SOV of video embed page: Skin, 728x90, 300x600/300x250, 320x50
- 100x30 - Logo - 100x30
- 1320x743 - Pushdown Plus - 1320x743
- 150x615 - Rails - 150x615
- 300x250 Cross Platform - 300x250
- 300x250 cross platform- Look alike model
- 300x250 cross platform- retargeting
- 300x250 Cross Platform-keyword targeting
- 300x250 cross platform-run of health/news
- 320x50 Mobile
- 320x50 mobile- Look alike model
- 320x50 mobile- retargeting
- 320x50 Mobile-keyword targeting
- 320x50 mobile-run of health/news
- 728x90 Desktop
- 728x90 desktop- Look alike model
- 728x90 desktop- retargeting
- 728x90 desktop- run of health/news
- 728x90 Desktop-keyword targeting
- Billboard Desktop
- Billboard Desktop- Look alike model
- Billboard Desktop-keyword targeting
- Billboard Desktop-retargeting
- Billboard Desktop-run of health/news
- Co-branded 300x600 promotional unit
- Co-branded mobile in-article promotional unit
- Crossplatform - Run of Site + AT(C-Suite) PreRoll - Flight 1
- Crossplatform - Run of Site + AT(C-Suite) PreRoll - Flight 2
- Crossplatform - Run of Site + AT(C-Suite) PreRoll - Flight 3
- Crossplatform - Run of Site + AT(C-Suite) PreRoll - Flight 4
- Crossplatform - Run of Tennis Channel - PreRoll - Flight 1
- Golfweek Crossplatform - Run of Site - Pre-Roll Flight 2
- Golfweek Crossplatform - Run of Site - Pre-Roll Flight 3
- Golfweek Crossplatform - Run of Site - Pre-Roll Flight 4
- Gravity
- Interactive Takeover
- Job Post
- Multi-size (300x250, 300x600, 160x600, 970x250, 728x90, 320x50)
- Native in-feed: Co-branded front page editorial tiles - 230x250
- Native in-feed: Co-branded front page editorial tiles
- Native in-feed: Co-branded in-article editorial units - Custom
- Native in-feed: Co-branded in-article editorial units - Responsive Text + Image
- Paramount
- Paramount + 300x250
- Paramount Cross Platform
- Paramount cross platform- Look alike model
- Paramount Cross Platform- run of health/news
- Paramount Cross Platform-keyword targeting
- Paramount Cross Platform-retargeting
- Paramount-retargeting
- Pre-Roll
- Pre-Roll Video + Custom Graphics Package: On Screen Logo + integrated episode - 920x508
- Pushdown
- Rotational Takeovers: Skin, 970x250/728x90, 300x600/300x250, 320x50
- Seacoast Daily
- Social
- Transition
- USA Today | Co-branded mobile in-article video syndication
- USA Today | Native in-feed: Co-branded front page editorial tiles
- USA Today | Native in-feed: Co-branded front page editorial tiles - Custom
- USA Today | Native in-feed: Co-branded in-article editorial units
- USA Today | USAT Network Crossplatform - Run of Site + AT(C-Suite) Pre-Roll - Flight 1
- USA Today | USAT Network Crossplatform - Run of Site + AT(C-Suite) Pre-Roll - Flight 1 - 300x250
- USA Today | USAT Network Crossplatform - Run of Site + AT(C-Suite) Pre-Roll - Flight 2
- USA Today | USAT Network Crossplatform - Run of Site + AT(C-Suite) Pre-Roll - Flight 2 - 300x250
- USA Today | USAT Network Crossplatform - Run of Site + AT(C-Suite) Pre-Roll - Flight 3 - 300x250
- USA Today | USAT Network Crossplatform - Run of Site + AT(C-Suite) Pre-Roll - Flight 3
- USA Today | USAT Network Crossplatform - Run of Site + AT(C-Suite) Pre-Roll - Flight 4 - 300x250
- USA Today | USAT Network Crossplatform - Run of Site + AT(C-Suite) Pre-Roll - Flight 4
- USA Today | USAT Network Desktop - Synced Gravity + 300x250 - Run of Site - 300x250
- USA Today | USAT Network Desktop - Synced Gravity + 300x250 - Run of Site
- USA Today | USAT Network Desktop - Synced Gravity + 300x250 - Run of Site + Olympics Targeting - 300x250
- USA Today | USAT Network Desktop - Synced Gravity + 300x250 - Run of Site + Olympics Targeting
- USAT Network Crossplatform
- USAT Network Crossplatform - Run of Site + AT(C) Pre-Roll - Flight 1
- USAT Network Crossplatform - Run of Site + AT(C-Suite) Pre-Roll - Flight 3
- USAT Network Crossplatform - Run of Site + AT(C-Suite) Pre-Roll - Flight 4
Learn More
To learn more about the USA Today via Mansi program, submit a request for information. Your request will be sent immediately to the Mansi Media ad sales team.
Place an Order
To place an order, contact USA Today via Mansi or order electronically through Bionic Media Buying Software using ID 695854.